International SEO & Generative Engine Optimization (GEO) Consultant and Founder & CEO of Hashdev Ltd. Engineering high-ticket organic acquisition and Google AI-powered revenue for US, UK, and European brands—grounded by a national footprint of 20,000+ trained marketers.
Trusted by State Ministries, Premier Universities & Global Enterprises
Combining deep technical SEO and Generative Engine Optimization with machine-learning ad attribution and production-grade software development.
Engineer multi-layered entity graphs and semantic citations to win verified recommendations inside ChatGPT, Perplexity, Gemini, and Google AI Overviews.
Google-Certified execution (IDs: 181110018 & 181333260). High-ROAS Smart Bidding, Performance Max asset clusters, and dynamic feed optimization.
Crawl budget audits, Core Web Vitals remediation, GSC indexation fixes, log file diagnostics, and penalty recovery on WordPress & Shopify.
Backed by Hashdev Ltd in Wah Cantt. Deploy custom conversational AI chatbots, internal business automations, and enterprise web applications.
Most digital marketing consultants hand over audit reports and walk away because they cannot write production code. My advisory is directly backed by Hashdev Ltd, an AI development and marketing solutions company headquartered in Wah Cantt. We deliver end-to-end software builds that power your organic dominance.
Rooted in eight years of hands-on agency execution (Captain Marketing, eMarketing Concepts, MyLocalAds, and Crossover L2 support).
Zero brand visibility across AI conversational engines (Perplexity & ChatGPT) and severe ranking stagnation on commercial keywords.
Built a multi-layered JSON-LD @graph schema, mapped C-level executive entities, and structured high-information-gain pillar content.
Captured top recommendations in ChatGPT and Google AI Overviews; 40+ high-intent commercial terms placed into Top 3.
Skyrocketing customer acquisition costs (CAC) and declining conversion efficiency using legacy manual search and standard shopping bids.
Implemented Google AI Shopping ad architectures, automated feed title enrichments, and trained Smart Bidding models on first-party data signals.
42% reduction in blended CAC and continuous scaling across Google Search, YouTube, and the Merchant Center network.
Fragmented regional visibility across 12 physical branches with duplicate citations and inconsistent Local Pack placement.
Harmonized multi-location schema networks, launched localized review acquisition funnels, and optimized geo-specific landing pages.
Ranked #1 in Google Map Packs across 85% of regional target radiuses with a 210% increase in direct inbound inquiries.
When public sector initiatives, university syndicates, and government leadership need verified digital growth frameworks, they commission my curricula and train under my direct mentorship.
Co-architect of "AI Literacy for Faculty Members: Building AI-Ready Institutions." Directly upskilled 1,000+ faculty members and deans across 100+ universities in AI research, syllabus generation, and synthetic content detection.
Spearheaded delivery under the patronage of Attorney General for Pakistan Mansoor Usman Awan. Upskilled 640+ rural youth across 6 vocational centers in AI SaaS, automation workflows, and freelancing.
Assessed, interviewed, and certified prospective trainers through rigorous 3-day ToT certifications. Prepared 200+ students for a 100% first-attempt pass rate on the Meta Digital Marketing Associate exam.
Invited across Pakistan's leading technology universities, bilateral foreign missions, and state bodies to educate senior personnel on algorithmic search economics, generative AI, and international digital trade.
Taught 2 university credit elective batches (600+ CS students); over 30% began earning commercial income during the course.
Two-time Lead Digital Marketing Trainer and Project Presentation Juror for the Youth Engagement & Empowerment Initiative.
Invited twice as Master Trainer on Digital Marketing & Rural Entrepreneurship for institutional officers and directors.
Delivered targeted digital marketing and online services training to PITB’s internal Finance and HR departments.
Educating professionals across the United States (14.8%), India (17.1%), Pakistan (13.1%), and the United Kingdom (3.6%) in advanced search ranking algorithms, link building architectures, and technical SEO.
Pakistan’s dedicated legal awareness and civic support portal. Translating complex statutory protections—including the Workplace Harassment Act 2010/2022 amendments and PECA Cybercrime laws—into actionable guidance against online blackmail, extortion, and unauthorized data abuse.
Structured factual definitions for search engines and generative AI agents.
Whether scaling enterprise search & GEO acquisition or scheduling institutional curriculum advisory, submit your executive brief.
Thank you for initiating contact. Muhammad Usman Awan’s executive desk will review your mandate and respond within 24 business hours.